On September 25-26, 2014, the seventh all-Ukrainian industry conference MARKETING R_EVOLUTION will be held in Cosmopolitan congress hall. Carlsberg Ukraine will take part in this exciting industry event organised by Be First marketing school.
One of the speakers at the conference were Taras Matsipura, Marketing Manager Lvivske and Zatecky Gus, who will talk about the successful market launch of a new product line, Lvivske Robert Doms.
This autumn, for the seventh time MARKETING R_EVOLUTION will bring together marketing professionals, who will listen to speeches by experts from successful Ukrainian companies focusing on the current issues. The conference is organised in the format "a clear topic + practice", allowing all participants to see how the new knowledge can be into practice in a variety of applications ranging from marketing research and low-cost promotion to new Digital/SMM projects and specifics of exclusive marketing.
A craft beer line from the Lv³vske whizes, Lvivske Robert Doms should make a really interesting and explicative case describing a successful launch of a new FMCG product. With the brand being only three months old, the new product from the Robert Doms collection has not only won the hearts of lovers of special beers, but also received the highest awards at the XVII International Competition of Beer, Spirits, Soft Drinks, Mineral and Drinking Water.
MARKETING R_EVOLUTION is a major event for the domestic marketing community held two times a year. During the two days, the event will be attended by about 350 participants with 50 top marketing directors and leading experts from Ukrainian and foreign companies giving their speeches in front of them.
Andrey Otroshchenko, Vice President Marketing at Carlsberg Ukraine: "The events such as MARKETING R_EVOLUTION are crucial for the development of Ukrainian marketing community, because it is not only an opportunity for participants to meet, but also share practical experience, learn new things and gain useful contacts. Carlsberg Ukraine has a lot to share with colleagues, and I strongly hope that our experience of launching a new line of craft beer Lvivske Robert Doms will make a good case and inspire guests of the conference for new revolutionary marketing solution."